Anthony Travel Announced as 2015 Irish Tourism Industry Awards Finalist
Recognized for American College Football Efforts in Ireland
The 2015 Irish Tourism Industry Awards announced yesterday that sports travel management company Anthony Travel has been named a finalist in the Best International Marketing Initiative category. Finalists were selected from an overall pool of 330 entries. The inaugural Irish Tourism Industry Awards are organized and presented by the Irish Tourist Industry Confederation, Fáilte Ireland and Tourism Ireland.
Finalists in the International Marketing category represent organizations from across the world that have made significant contributions to the Irish tourism experience through innovative marketing campaigns. Anthony Travel is one of seven finalists in the category and was selected by a panel of five judges for the impact of its efforts to enhance and expand the American college football experience in Ireland.
Anthony Travel partnered with universities and various organizations to create and market American college football games in Ireland, specifically the 2014 Croke Park Classic and 2012 Emerald Isle Classic. The games were promoted through custom websites, email blasts, print advertisements, promotional videos and more.
“It’s truly an honor for us to be recognized for our positive impact on the Irish economy. We’ve formed rewarding partnerships within Ireland’s tourism industry and look forward to working together to create more international games and lasting Ireland experiences,” said John Anthony, president and CEO.
Several Anthony Travel partners have been named finalists for the 2015 Irish Tourism Industry Awards, including Abbey Tours, Aer Lingus, Dublin Airport, Shannon Airport and the Guinness Storehouse. The 2014 Croke Park Classic event has also been named a finalist in the Best Experience category.
Winners will be announced and presented their awards by Mr. Paschal Donohoe T.D., Ireland’s Minister for Transport, Tourism and Sports, during a black tie gala at the DoubleTree by Hilton in Dublin on April 24, 2015.
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ABOUT ANTHONY TRAVEL
Founded in 1989, Anthony Travel, Inc. is a nationally recognized leader in athletic travel management services. With 40 offices nationwide, Anthony Travel provides travel services to many of the nation’s most prestigious universities and sports organizations. Anthony Travel also provides comprehensive travel solutions to alumni and fans, including air, hotel, ground transportation and hospitality needs for regular season competition, tournaments, bowl games and other championship events. Anthony Travel saves clients time and money, while providing unforgettable travel experiences.
